Work & Insights
Projects, ideas, and practical lessons from our work in Shopify, advertising, and ecommerce.
maxniu · October 26, 2026
Making Shopify Work for Real Business Needs: A White Glove Delivery Example
maxniu · October 12, 2026
The Value and Scope of Ecommerce Marketing and Store Management: From Customer Acquisition to Ongoing Optimization
maxniu · September 16, 2026
How AI Shopping Is Changing Shopify — and What Independent Brands Should Do Now
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